GROUPGen is an advisory group comprised of a team of entrepreneurial minded business professionals, who have come together with the purpose to contribute to the ever-changing Fuels and Convenience Retail Industry’s evolution; by transferring know-how, knowledge and best practices to its clients.

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We assist both retail and supplier organizations to enhance and transform their businesses by creating compelling customer experiences, defining affordable growth strategies, and optimizing business platforms that drive brand preference and increase customer engagement to achieve sustainable and profitable growth.