“THE ONLY PLACE WHERE SUCCESS COMES BEFORE WORK IS IN THE DICTIONARY.”
VIDAL SASSOON
CUSTOMER EXPERIENCE
The core of every project begins with the understanding of consumer expectations and starting by asking what promise have you set out to deliver?
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What does your brand stand for and how do you integrate your core offering into measurable initiatives?
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Who are you going after, and how are you capturing them?
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From a customer’s standpoint, every interaction with your company should be part of a connected experience. In fact, a smooth, seamless connection between the brick and mortar and the online worlds can provide a complete and extended journey.
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At GROUPGen, we develop an omni-channel customer experience across multiple touchpoints along the consumer journey, to ensure the intersections of your online and offline initiatives work together smoothly.
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Specific competency areas:
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BRAND STRATEGY
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CUSTOMER VALUE PROPOSITION AND
OFFER DEVELOPMENT
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FORECOURT AND C-STORE FORMAT DEVELOPMENT
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CUSTOMER STRATEGY
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CUSTOMER ENGAGEMENT AND
RELATIONSHIP MANAGEMENT
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MERCHANDISING AND CATEGORY MANAGEMENT
BUSINESS TRANSFORMATION
What fuels your business?
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Have you organized your systems and processes and teams to support the customer, employee, and shareholder promise?
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Revisiting your strategic goals and setting distinct, measurable objectives establishes the base-line from which to differentiate yourself from the competition and deliver on your customer promise. This may require evaluating your processes and systems, expanding into digital touch-points, or altering the way you engage with your employees.
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Specific competency areas:
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COMMERCIAL STRATEGY
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OPERATING MODELS AND
SUPPLY CHAIN OPTIMIZATION
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DIGITAL TRANSFORMATION
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DATA ANALYTICS AND DATA DRIVEN
DECISION MAKING
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CRISIS AND CHANGE MANAGEMENT
PROFITABLE GROWTH
With the fundamentals in place, how do you calibrate your business responses to not only impact the bottom line but also extend or sustain your competitive advance?
We help you focus on the levers that reinforce or extend your strategy and strengthen your market influence.
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Specific competency areas:
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PRICING STRATEGY
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MULTICHANNEL STRATEGY
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NEW MARKET ENTRY
CHANNEL EXPANSION
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MERGERS AND ACQUISITIONS STRATEGY
DUE DILIGENCE
GROUPGen LLC
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United States
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Phone: +1 (832) 341 6098
Email: gyongyver@groupgen.biz
Web: groupgen.biz